Fitness & Wellness marketing suite
Member retention, class promotions, challenge campaigns
For gyms, studios, personal trainers, and wellness brands building member acquisition, class booking, retention programs, and challenge-driven engagement.
31%
lift in trial-to-member conversion
18%
reduction in monthly churn with rescue automation
6
fitness platform integrations out of the box
What makes us different
Built for fitness & wellness. From the data layer up.
Fitness marketing wins on two metrics: trial-to-member conversion and member retention. BorakDesk's class-booking integrations, challenge-driven campaigns, member-engagement scoring (via MRI), and at-risk-of-cancellation flows are built for the high-churn nature of the fitness business.
- ✓Class booking and attendance data sync with MindBody, ClassPass, Mariana Tek
- ✓Challenge-driven engagement flows (30-day, 90-day, transformation)
- ✓At-risk-of-cancellation scoring with rescue automation
- ✓Trial-to-member conversion sequences tuned to gym economics
Day-one playbook
Your first afternoon on BorakDesk
- 1Connect MindBody / your booking system
- 2Launch a "First-class freebie → trial → membership" sequence
- 3Run a 30-day challenge campaign to current members
- 4Watch retention dashboards as the rescue automation pulls back churn
Run your fitness & wellness marketing on a platform that gets it.
14-day free trial. Full feature access. No credit card. Solution engineer walks you through the Fitness & Wellness suite on day one.